Learn the winning combination for making it to the top.... From the people who have.

 

 

2011 Speakers
More Speakers Coming Soon!!


Ray Bednar

Senior Vice President and Global Sponsorship Marketing Executive for Bank of America

In this capacity, Mr. Bednar oversees strategy and activation development for Bank of America’s expansive national and regional sponsorship portfolio. This includes the Official Bank of Major League Baseball, Official Bank of NASCAR, Official Bank of the NFL, Official Bank Sponsor of the 2008 U.S. Olympic Team, the Bank of America Championship, the Bank of America Chicago Marathon and a number of sponsorship programs that the bank supports throughout the world.

Bednar joined Bank of America in 2006 after having spent four years as CEO of North America and South America for PRISM, a global agency focused on sponsorship and event strategy and activation, and a member of WPP Group. Prior to PRISM, Bednar served in leadership roles with Brown-Forman Corporation and General Electric.

Bednar is a graduate of the United States Military Academy in West Point, N.Y. and earned his MBA from the Harvard Business School. In 2005, he authored the book, ponsorship’s Holy Grail, a guide for using Six Sigma in the analysis and execution of sponsorships.

   

Larry McReynolds

FOX Race Analyst with more than 30 years of NASCAR experience as a mechanic andDaytona 500-winning crew chief. Also father to up and coming Race Car Driver
Brandon McReynolds.

Larry's NASCAR career began in 1975. He worked his way up the ladder and took his first crew chief job in 1985. His first win as a crew chief
was in 1988 at Watkins Glen with Ricky Rudd as the driver.

Larry McReynolds has enjoyed 23 victories, 21 pole positions, 122 Top 5 finishes and 209 Top 10 finishes in 457 starts!

McReynolds-led teams have finished in the Top 10 in the Winston Cup point standings six times and finished in the Top 5 three of those times.

At the end of the 2000 NASCAR season, Larry made the decision to ventured into the Fox Sports broadcast booth with Mike Joy and three time Winston Cup champion Darrell Waltrip.

Larry finds great joy as Race Analyst for the Nextel Cup races with FOX Sports during the first half of the race season and Turner Broadcast during the middle six races.  For the final seventeen races, at select events, Larry will be a part of the broadcast team for the new DIRECTV HotPass program.  His great talent has lead to more opportunities behind the mic with Speed Channel where he commentates weekly broadcasts of Cup and Busch Qualifying, the Trackside Show and NASCAR Performance.

~ 23 NASCAR Winston Cup wins as Crew Chief
~ 21 NASCAR Winston Cup Pole Positions as Crew Chief
~ 2 Daytona 500 wins as Crew Chief (1992 & 1998)
~ 2 consecutive wins in NASCAR All Star race – The Winston (1991, 1992)
~ 1998 UAW GM Teamwork Award of Excellence
~ Named Copenhagen/Skoal All Pro Crew Chief for five consecutive years (1991- 1995)
~ Founding Member of the Crew Chief Club

   

Adam Ross

Owner of ARE (Adam Ross Enterprises),Motorsports PR and Marketing Professional, Media Coach. Co Owners of Dirt Track Digest and Stealth Racewear. Broadcaster for The NASCAR Canadian Tire Series.

Adam Ross was born into the sport and grew up among Canadian and Upstate New York racing. He drove for a while himself in karts and in DIRT modifieds before getting a degree in Communications in Canada. He became a household name among Canadian short track racing as an announcer at many speedways, as well as on many television and radio broadcasts. He also served as a writer and columnist for many Canadian racing publications. Adam is currently the "Voice of the NASCAR Canadian Tire Series". He also is co-owner of Dirt Track Digest and Stealth Racewear.

   

Annamarie Malfitana-Strawhand
Summit Co-Host

Owner/President; Drive-In Webdesign and Marketing, LLC. and Motorsports Consultant Services. 25 years experience in motorsports marketing, sponsorship, PR, driver and team management on all levels of racing.

 

 

 

 

 

 


Kymberly Brantigan
Summit Host

President of Performance PR Plus, the agency most
widely known for handling DuPont Motorsports marketing activation program and Jeff Gordon's public relations for
the last 18 years.
   

 

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